Provide solutions, not answers
Over the past week, I’ve been on the hunt for an office location for Luminary. We’ve been growing and it’s time to collaborate in an office together.
We found one location in the Scottsdale airpark area and contacted the broker for the building. I was told that the broker was unavailable until “early next week” (this week) and he’d contact me once he was back.
Today, I emailed them asking for an update and received the following email from his assistant:
"[The broker] has advised this property is in lease negotiations for the full site and therefore no longer available. Thank you for your consideration."
No mention of another location. No mention of a follow-up. No mention of the next steps. No mention of a solution.
As a provider of services, your job is to provide solutions for people. My problem is that I need an office space. The solution is an office space - even if that means the broker refers me to someone else or lets me know about other available space.
When you provide solutions, there’s a good chance they’ll call you again even if you refer them to someone else. You are a problem solver, and that’s what customers look for.